About Us

ROCHELLE PACHECO, FOUNDER & CEO 

Message from CEO

"I created the Live By brand as a way to inspire and uplift all amazing candle lovers. Like many others, I've struggled with self-love, anxiety, and feelings of doubt. In my journey to be a better me, I realized I was not alone. You shouldn’t be alone either! I hope you can find refuge by lighting one of our products in the toughest of times!"

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Live By is an inspirational candle company dedicated to honoring the superwomen who illuminate our lives. Born during the global pandemic, our mission is to be a beacon of hope and positivity in times when mental health support is essential. Our candles feature mesmerizing scents and uplifting quotes, designed to make women feel appreciated, loved, and valued.